Ask three web designers in Kenya for a price and you may get three very different answers: KSh 15,000, KSh 120,000, and “it depends.” That makes budgeting hard.
The real estate website cost in Kenya depends on what you need the site to do. A simple site that shows ten listings is a very different job from a portal where agents log in and post their own properties.
Here is the short answer. Most real estate websites in Kenya cost between KSh 15,000 and KSh 300,000+, plus a small yearly bill for your domain and hosting. This guide shows what each price level gets you, which extra costs people forget, and how to choose.
At Bluxel Africa we build property websites for agents and developers, so the ranges below come from our own work. We also checked outside figures, such as domain prices, mobile use and Google Maps pricing, against current sources. Where a number is an estimate, we say so.
Why your website needs to work well on a phone
According to DataReportal’s Digital 2026 report on Kenya, Kenya had about 77.5 million mobile connections at the end of 2025, and around 80% of them ran on 3G, 4G or 5G. Many people hold more than one SIM, so that is not 77.5 million separate people. Still, the message is clear: most of your buyers will open your listings on a phone.
A slow or clumsy mobile site loses enquiries. This is one reason cheap sites often cost more in the long run. We cover it in more detail in our guide to mobile-first design for property listings.
Real estate website cost in Kenya: the quick view
| Tier | Typical price | Best for |
|---|---|---|
| Tier 1: Template site | KSh 15,000 – 45,000 | Solo agents and new agencies |
| Tier 2: Professional agency site | KSh 50,000 – 120,000 | Growing firms and property developers |
| Tier 3: Custom property portal | KSh 130,000 – 300,000+ | Portals, large developers, multi-agent brokerages |
Treat these as typical ranges, not fixed prices. Other Kenyan agencies publish similar numbers. For example, one Nairobi agency lists basic real estate sites at KSh 30,000 – 50,000 and advanced sites with maps and virtual tours at KSh 80,000 – 150,000. You can see how we price our own packages on our real estate website design pricing page.
Tier 1: Template site (KSh 15,000 – 45,000)
This is a ready-made WordPress theme, set up with your logo, colours and listings.
What you usually get:
- 5 to 10 pages (Home, About, Listings, Contact, Privacy Policy)
- Listings uploaded by hand, with photos, prices and a contact form
- Simple search, such as Rent or Sale
- A layout that fits phone screens
Where it falls short:
- Ready-made themes often carry extra code that slows pages down
- SEO setup is basic, so you will struggle to compete for location searches
- Adding lead tracking or payments later can mean starting again
This tier suits a solo agent who wants to get online without a big spend.
Tier 2: Professional agency site (KSh 50,000 – 120,000)
This is a site planned around how buyers search and how your team follows up. Many of these are built on WordPress, which is easy to manage once it is set up properly.
What you usually get:
- Search filters by area, price, bedrooms and property type, for example Westlands, Kiambu Road or Mombasa North Coast
- A map showing each property and what is nearby, such as schools, malls and main roads
- A WhatsApp button that sends the property name and reference number, so your team knows which listing the buyer means
- Enquiry forms that send leads to your email or a simple dashboard
- Speed work, image compression and basic SEO set up from day one
This is the level most growing agencies and developers need. If listings are the heart of your business, read more about our property listing website development.
Tier 3: Custom property portal (KSh 130,000 – 300,000+)
This is for businesses building a platform, not just a website. Think of a local property portal where many agents post listings.
What you usually get:
- Logins for agents or owners to add and edit their own listings
- Paid or featured listings
- Links to a CRM such as HubSpot or Zoho
- 360° tours and video
- M-Pesa payments through Safaricom’s Daraja API, plus card payments
- Stronger security, daily backups and custom code built around your plan
The price rises quickly with each feature, so agree the full list before work starts.
Yearly running Real estate website cost in Kenya
The design fee is only part of the bill. Every site also needs these:
| Item | Typical yearly cost | Notes |
|---|---|---|
| .co.ke domain | KSh 800 – 2,300 | Price varies by registrar |
| .com domain | KSh 2,000 – 3,500 | Useful for diaspora buyers |
| Hosting | KSh 3,000 – 25,000 | Shared hosting for small sites, cloud hosting for busier ones |
| SSL certificate | Free – KSh 5,000 | Free option from Let’s Encrypt |
Domains. KeNIC, which runs .co.ke, raised its wholesale fees in February 2025, so renewals cost more than they used to. Always compare the renewal price, not just the first-year offer. You can find approved sellers on the KeNIC website. A .co.ke name shows buyers that you work in Kenya. A .com can help if you sell to people abroad.
Hosting. Property sites carry lots of photos, so very cheap hosting can slow your pages, especially on mobile data. Small sites can start on shared hosting. Busy sites do better on cloud hosting.
SSL. This gives you the padlock in the browser bar. Let’s Encrypt offers it free, and a good developer will set it up and renew it for you. A paid certificate is only needed in a few cases.
Features that push the price up
These are typical add-on ranges from our projects. Your quote will depend on how much custom work each one needs.
| Feature | Typical extra cost | What drives the price |
|---|---|---|
| Custom location filters | KSh 15,000 – 30,000 | Building estate-level search, such as Kilimani or Syokimau |
| Interactive map | KSh 10,000 – 25,000 | Custom pins, nearby places, radius search |
| Lead CRM and routing | KSh 20,000 – 45,000 | Sending each lead to the right agent |
| 360° tours and video | KSh 15,000 – 40,000 | Embedding tours without slowing the page |
Search filters. Kenyan buyers search by estate, budget and layout. You can also filter by cash or instalment payment, freehold or leasehold, and extras like a borehole, backup generator or lift. Each filter takes setup time, which is why it costs more.
Maps. A map helps buyers check roads and nearby schools before they call. One thing to know: Google replaced its old $200 monthly credit with free monthly usage limits for each service on 1 March 2025. A small site may stay inside the free limit, but a busy one can go over. Read Google’s pricing update and ask your developer to set a usage alert.
WhatsApp and lead routing. A simple chat button costs very little. Full CRM links cost more. If your team uses WhatsApp Business, a button that fills in the property name and reference number saves time on every enquiry.
360° tours. These help buyers who cannot visit in person, such as Kenyans living abroad. They are heavy files, so they need to be set up carefully or they slow the page.
Real estate website cost in Kenya people forget
Many owners spend their whole budget on the design, then struggle to launch. Plan for these too:
- Photography: about KSh 15,000 – 50,000 per shoot or property bundle. Poor phone photos hurt trust fast.
- Writing: about KSh 3,000 – 10,000 per page for listing text and area guides.
- Care and updates: plugin licences can add KSh 10,000 – 30,000 a year, and agency support on a bigger site may run KSh 10,000 – 25,000 a month. Ask exactly what is included. Our website maintenance service covers security, speed and updates.
- SEO setup: about KSh 20,000 – 50,000 for site structure, sitemaps, speed work and location pages. A website with no SEO is like a show house with no road to it. See our real estate SEO services or read Real Estate SEO in Kenya: What Actually Works.
- Privacy basics: if your forms collect names and phone numbers, Kenya’s Data Protection Act, 2019 applies to you. Add a clear privacy policy, ask for consent on forms, and check the Office of the Data Protection Commissioner to see whether you need to register. This is general information, not legal advice.
Freelancer or agency?
| Freelancer | Specialist agency | |
|---|---|---|
| Upfront cost | Often KSh 15,000 – 40,000 | Often KSh 60,000 – 200,000+ |
| Speed | Can vary a lot | Set timeline, usually 3 – 6 weeks |
| Skills | One person | Design, code and SEO in one team |
| After launch | Ask before you hire | Support plan usually included |
A good freelancer can be the right choice for a small site. The risk is what happens if they get busy or stop answering after launch. An agency costs more upfront, but you get a team, a plan and support. If one closed sale pays you a large commission, a site that misses enquiries can cost you far more than the build fee.
Which tier should you pick?
- Selling a few properties and just starting? Go with Tier 1, then upgrade when leads grow.
- Running an agency or developing projects? Tier 2 gives you search filters, maps and WhatsApp follow-up.
- Building a marketplace? Plan a Tier 3 budget and agree the feature list early.
- Already have a site that is not working? A website redesign may cost less than starting again.
Questions to ask before you pay
- What exactly is included, page by page and feature by feature?
- Who owns the domain and the site files?
- What are the yearly costs after launch?
- How will you set up the site for mobile speed and Google search?
- Can I see real estate projects you have built? Our portfolio is a good place to start when comparing.
The bottom line
Your real estate website is a working asset. The cheapest quote is not always the best value, and the most expensive is not always what you need. Match your budget to your goals:
- Solo agent: Tier 1, KSh 15,000 – 45,000
- Growing firm or developer: Tier 2, KSh 50,000 – 120,000
- Portal or large platform: Tier 3, KSh 130,000 – 300,000+
Not sure which tier fits? We can tell you in a short call, and there is no pressure.
Get a free website review from Bluxel Africa. Tell us about your business and we will suggest the right tier and a clear quote. You can also see how we work or explore our real estate website design service.
- Request your free review
- Chat with us on WhatsApp: +254 115 690 990
- Email: Send us an Email
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